Friday, August 22, 2014

Judy Greer leads up a great comedy ensemble cast in Sprint Framily Plan ads - Creative Excellence Fridays

Arrested Development achieved success by combining superb and disturbed writing and one of the best comedy ensembles of recent times. The new Sprint Framily plan commercials have been assembled with the same level of ambition, and quite successfully. Arrested Development featured obscenely talented comic actors Jeffrey Tambor, David Cross and Tony Hale, not to mention Will Arnett, Jason Bateman and Portia de Rossi. There was a twisted magic about the show. Admittedly I wasn't as charmed with the Netflix revival. But the original episodes were pure fun.

 Sprint has now created something equally entertaining with their Framily Plan series. It's worth noting Sprint's creative team had additional challenges in pulling off those perfectly time moments with the constraints of squeezing it all into 30 seconds. Immediately you'll recognize a comic face you've seen all over television.

Judy Greer is the go to gal for perfect comic performances. Her resume includes playing "Kitty Sanchez" in Arrested Development and no fewer than three separate characters from Two and a Half Men. And if the top comedy producer in television, Chuck Lorre thinks that highly of her, it's only fitting that she lead the way in the new Sprint series.

 

 You may have recognized the voice of the hamster. Andrew Dice Clay does a nice job. Rounding out the cast is Kyle Mooney, Justin Michael and Tatyana Richaud. Here's the spot that most people think of from the series. Gor-don. And the latest in the series, "Harmon Kardan". I love that there's no mention as to why a blood relative of the family happens to look like Don King. But it's so true when they say, "True comedy is often more about what is left out then what is left in".

With over 30 years experience, Tim McLarty  currently works out of Toronto Canada as a writer/voice performer, producer and media strategist producing advertising and entertainment content.

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