Friday, November 15, 2013

Bathrooms aren't sexy. But they can be funny. This week, commercials centered around the bathroom on Creative Excellence Fridays. We're working on a plumbing commercial for a client in Hamilton. And like any responsible creative guy, I surfed around to get plumbing inspiration.

Presto flusho -- up came this commercial. And it's very good. And the humour is built entirely around the chief product benefit.




Not to be outdone, Moen wanted to promote their spot free faucets. And through some very inventive animation, they got their point across.




And of course the one that created a viral sensation. Liquid Plumber Double Impact. The woman featured in this ad has great comic chops. Her expressions and timing are priceless.



Credits to DDB SanFrancisco.

With over 30 years experience, Tim McLarty  currently works out of Toronto Canada as a writer/voice performer, producer and media strategist producing advertising and entertainment content.

Ontrackblog is a division of OntrackCommunications Inc.

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