Friday, September 7, 2012

Creative Excellence Fridays The TIFF edition

Editing. Brevity. The right moment. The exact timing. It makes the story. In line with the Toronto international Film festival,on now in Toronto, today's theme: commercials inspired by films. The first commercial is from Audi. It feels like a combination of so many movies. The Italian job. Bourne Supremacy. The Thomas Crown Affair. Pick one.

Next, Terry's Chocolate Orange.  Indian Jones  has nothing on this guy.

This Brit commercial was inspired by "District 9" for Doritos.

Here's one of my favourite long form cinema inspired commercials. It reminds me of aspects of Allan Ball's American Beauty and Paul Thomas Anderson's Magnolia with the haunting, poignant sound track.

Enjoy TIFF. It's the cheapest all natural 2 hour escape money can buy.

With over 30 years experience, Tim McLarty  currently works out of Toronto Canada as a writer, producer and media strategist producing advertising and entertainment content.

Ontrackblog is a division of OntrackCommunications Inc.

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