Friday, March 30, 2012

Tire commercials keep 'em rolling in the aisles - Creative Excellence Fridays

Welcome back to our weekly salute to creative excellence in television, video and all things creative. This week, rolling with tire commercials. The tire category has always been a competitive one. From the starting line, pun intended, tires have marketed two ways; superior technology, or superior marketing. The smart ones have both. Here's a vintage commercial from the mid sixties which would make the Madmen proud with their.. "When there's No Man Around Campaign".

Bridgestone tires cut through the clutter with memorable commercials that are truly viral worthy, and non offensive.

Enjoy these three commercials, including a deer in headlights Richard Simmons.

That's it for this week.  May all your creative be Excellent.

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