Friday, December 9, 2011

Creative Excellence Fridays - GPS

Happy Friday. We've been getting into the holiday spirit, creating video holiday greetings for clients this week. As we all ease in, or in some cases careen into the holiday season, we think about possible gift ideas. Not everyone can get a tablet. GPS devices are always a fan favourite. Garmin has been a leader in GPS for some time and have recognized the importance of strong creative to set themselves apart in the category.

Here's the new holiday creative.



I have to admit a fondness for the mandolin playing squirrel from 2009 . For our Toronto readers you'll notice one shot from the Adelaide ramp overlooking the CN Tower.



Finally, here's a fun spot from a competitor, Mio Digiwalker.



That's it for this week. May all your creative be excellent.

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