By shelling out a hundred million towar
ds original programming for Youtube, Google is driving the channel into the next stage of its' evolution.
Is anyone still wondering if search is important for video? In November of 2008, YouTube surpassed Yahoo for the first time in total U.S. search queries, making it the 2nd largest search engine in the U.S. next to only its owner, Google. Ever since then, YouTube has continued to dominate the search space when you look at the total number of search queries.