Friday, February 4, 2011

Creative Excellence Fridays - The greatest superbowl spots ever made

Well the big event is this Sunday. And apparently they'll be playing a football game too.
The real event being, well Fergie in the halftime show, followed by the commercials of course.
I'd like to thank Ad Age for doing most of the work this week. They recently compiled a list of the greatest Superbowl spots of all time. They were compiled by category. The full list and additional Superbowl commercials are here if your all time favourite was missed.

Monkey spots; Coke spots; Pepsi spots; Car spots; Critter commercials; Worst Super Bowl ads; Anheuser-Busch spots.

Now, on with the spots. Watch, and let us know your favourite, and we'll pass the results on next week when we feature this year's crop.


Note: In some cases we've gone with a descriptive title rather than the spot's actual title to help clarify things in our poll.

1. Super Bowl VII (1973) Noxzema: Joe Namath & Farah Fawcett

2. Super Bowl XVIII (1984) Alan Alda for Atari Computers

3. Super Bowl XXI (1987) Michael J Fox for Diet Pepsi

4. Super Bowl XXI (1987) Pierce Brosnan and ninjas for Diet Coke

5. Super Bowl XXII (1988) Demi Moore for Diet Coke

6. Super Bowl XXII (1988) Jimmy Connors for Nestle Crunch

7. Super Bowl XXVI (1992) Michael Jordan/Bugs Bunny for Nike

8. Super Bowl XXVI (1992) Pepsi: Cindy Crawford in "New Can"

9. Super Bowl XXVII (1993) Michael Jordan and Larry Bird for McDonald's

10. Super Bowl XXVIII (1994) Michael Richards, Cindy Crawford and Rodney Dangerfield for Pepsi

11. Super Bowl XXIX (1995) Dennis Hopper for Nike

12. Super Bowl XXX (1996) Jack Palance for Ford

13. Super Bowl XXXVI (2002) Pepsi: Britney Spears, Generations

14. Super Bowl XLIII (2009) Cash 4 Gold: Ed McMahon and MC Hammer

15. Super Bowl XLIII (2009) Alec Baldwin for Hulu

16. Super Bowl XLIV (2010) Megan Fox for Motorola

17. Super Bowl XLIV (2010) Betty White/Abe Vigoda for Snickers

18. Super Bowl XLIV (2010) Letterman, Leno and Oprah in CBS promo

19. Super Bowl XLI (2007) Robert Goulet for Emerald Nuts

Pass on your favourite, and your comments. Enjoy the game!

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