She's no longer just about dishes, sheets and towels, but also putting her name on paint and carpets. A line of Martha Stewart collars, leashes and doggie dishes recently rolled into PetSmart.
The Martha machine continues to roll on. You have to admire her tenacity.
Also in ad news this morning the Madmen "inspired" commercials for Dove are gathering mixed reviews.
On the Madmen Facebook page people are complaining that they are trying to steal Madmen's thunder.
But on the positive side people are definitely talking about the brand.