Wednesday, March 17, 2010

Wired Wednesday Lions Gate uses Social Media

This Moment digital marketing in San Francisco has put a complete social media launch program together to help Lionsgate films promote their new movie "Kick Ass".

In other online news, Google's appetite for acquisition is continuing.

Google and online review company Yelp are in advanced acquisition negotiations according to TechCrunch. The price is supposedly at least $500 million.

Yelp was founded in 2004 as a way to let users leave reviews on local businesses. Comscore puts worldwide traffic at nearly 9 million monthly unique visitors, and it has been growing fast – the company says it’s real numbers are more like 25 million monthly uniques.

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