Ipad mania

Steven Colbert showed up on the Grammies last night brandishing a shiny new Ipad. He said to his daughter sitting in the audience, "So, am I cool now????"

It wasn't until he won the Grammy for best comedy album that she admitted, okay, you're cool dad.

A report out of Marketing today reports that over half of all Canadians are thinking of the Ipad. Any marketer will tell you, this is a phenomenal launch for a new product.

Ipad in Canada