Friday, October 16, 2009

Creative Excellence Fridays - A woman's world

On the top most viewed blogs of the week, Frito lay has consistently been in the top ten. This is a well executed viral that drives traffic back to a website A Womans World A potato chip company dealing with higher level issues of self esteem and weight loss.
The piece is fun and achieves its' goal.

Next, a silly viral piece featuring a talking husky. It demonstrates how inane viral pieces can be, and yet this piece received over 2 million views so far. Marketers look at virals like this and determine how they can create their own viral explosion story.

To wrap up - This week marks the 40th anniversary of Monty Python. Their influence on pop culture, entertainment and of course advertising has been tremendous.
Here's their seminal trademark piece - the Parrot Sketch.

Have a great weekend!

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