These commercials are like a car wreck. You slowly see them start to happen - you want to look away, but you can't. One can kind of understand the logic behind this first spot, but it's assembled with a rusty sledgehammer.
worst spot #1
And.. once your jaw comes back up into your head, click away on Worst Spot #2.
In Marketing News today - Make it Seven RIM co-founder Jim Balsillie continues his efforts to bring a 7th team back to Canada and Hamilton. He's pulling out all the stops to create emotion and make it happen. Article