Happy Friday. Today, Creative Excellence Fridays looks at sports marketing. How to "get it on the field" and keep em coming back for more. Fox Sports has won numerous awards for their innovative commercials
Fox pulled out all the stops for this commercial from last year - promoting the final allstar game at Yankee Stadium.
And finally -- with the hockey playoffs now underway - a repeat of this week's most requested sports commercial -- The Boston Bruins
Have a great weekend!